Forum Forums LinkedIn Optimizing Video Content for LinkedIn in 2025

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  • #407
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    What are the recommended video specifications for native posts on LinkedIn to ensure high quality and performance?

    #408
    Sean Koons
    Participant

    Ensuring your LinkedIn videos display at their best requires attention to specific specifications. To optimize your content for the platform, consider using a square or vertical aspect ratio like 1:1 or 4:5 for feed posts. Aim for a resolution of 1080p, with dimensions of 1080×1080 pixels for square videos and 1080×1350 pixels for vertical videos. Opt for MP4 format with H.264 codec for compatibility and quality. Keep video length between 30 seconds to 3 minutes, even though the maximum duration is 10 minutes. Compress your video to a manageable size, with a maximum upload limit of 5 GB. Use a frame rate of 24 to 30 fps and an audio bitrate of at least 128 kbps. Remember, concise content often performs best in LinkedIn’s professional feed.

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